Lately Google seems to be looking for ways to expand its smartphone portfolio to further strengthen its position in the market. According to a report one of the company's efforts is to release Google Pixel at an affordable price than the existing one in the market today.
Quoted from Softpedia on Tuesday (3/4/2018), Google reportedly plans to release Pixel phones at affordable prices for various emerging markets, such as India.
This emerging market is rated as the right target for Pixel smartphones at affordable prices, but the same products still have good chances in other countries.
So far there is no information about the specification of the smartphone. However, Google is likely to have incorporated the smartphone into an advanced development stage. According to sources, the launch is likely to be in July or August 2018. Google has not provided a statement related to the smartphone.
Meanwhile, India will play an important role in the sale of this smartphone and Google will market them quite aggressively.
This affordable Google Pixel is also one of Google's aggressive steps in India considering the company is also planning to release smart speakers and Pixelbook in the country.The presence of these two products further underscores Google's efforts to target the consumer market in India.
In addition, Google officials are also reported to have met with some of the top retailers in some emerging markets, such as India in March 2018 and to strengthen its consumer products business.Google is very interested in the expansion of consumer products business in India thanks to the offer of cheap 4G internet rates from Reliance Jio and other operators, which will help realize the maximum potential of these products.
Google is also believed to strive, including expanding its distribution channels in India. For your information, Google product sales have increased in recent years in India.Google will also make in-store branding and marking in certain stores, as well as set up exclusive zones with special tools like Apple does.
Read more Google pixel case and charger.
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